A discussion about the various CRM review sites. How they work and how to use them.
Sam and Steve deconstruct some of the common questions that are included in CRM RFPs and RFIs. They suggest some ways in which a better outcome can be achieved for the CRM buyer.
The email marketing origins of GreenRope, the transition to an all-in-one platform for managing long term relationships, Continue reading
CRM administration, the high demand for businesses analysis skills, what it takes to become a skilled business analyst, Continue reading
Sam gets sick and infects conference attendees plus his employees, Steve’s guest appearance on “Our Love Hate Relationship With Sales”, Continue reading
Apple news, being an airline passenger in the 1960’s, Sam’s CRM database cleaning effort, limiting the number of marketing automation system records. Continue reading
Steve and Sam talk CRM and mapping with Proxima Software founder David Wahl. Continue reading
Sam & Steve discuss Dreamforce, Infor Next San Diego, CPQ technology, Amazon EC2 & S3, Chromebooks, Vertical CRM vendors and LinkedIn as CRM. Continue reading
Sam and Steve talk about CRM use cases and about a bottle of 2001 Casanova di Neri Brunello.
Ignoring orthopedists, Apple Watch flop, Government CRM, poor man’s B2B landing pages
After congratulating one another for the respective championship victories of the Hawks and the Warriors, Sam and Steve discuss CRM project management, the effectiveness of drip email, big data and predictive analytics.
Sam and Steve discuss all the speculation that was sparked by Bloomberg’s report that salesforce.com “is working with financial advisors”. Zoho’s CEO speaks out. CRM product upgrades and rewrites.
CRM prototypes, configuration vs. customization, Sage’s salesforce.com announcement, Google’s new mobile-friendliness standards, Amazon Prime addiction.
How specialization is occurring in everything from mobile apps to underwear. CRM requirements, the business value of podcasting and getting overwhelmed by online ads.
After talking about Steve’s latest mountain bike mishap, Sam and Steve review their batting averages on their 2014 CRM predictions and take a stab at some 2015 CRM and marketing automation predictions.
A post-Inforum 2014 discussion about Infor CRM (formerly SalesLogix) and how CRM fits in with Infor’s many offerings.
Sam discuss the differences between integrating CRM & ERP and unifying the two product categories, as well as the challenges that come with either scenario.
In order to provide you with more listening options, starting with this episode, we are also uploading the audio file to SoundCloud and embedding the player at the bottom of the post. There are SoundCloud apps for iPhone and Android.