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CRM Talk Podcast

Discussions About CRM and Marketing Automation

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049 CRM Database Cleaning

January 29, 2023April 27, 2016
http://traffic.libsyn.com/crmtalk/049_CRM_Database_Cleaning.mp3

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Apple news, being an airline passenger in the 1960’s, Sam’s CRM database cleaning effort, limiting the number of marketing automation system records.

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029 Index This Mess!

January 29, 2023October 2, 2014
http://traffic.libsyn.com/crmtalk/029_Index_This_Mess.mp3

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Steve & Sam talk to Diane Berry, Chief Knowledge Evangelist at Coveo, about the present state and the future of customer service.

Diane explains how to make sense of ever changing data in different formats across different on-premises and cloud systems — in order to most efficiently solve customer issues.

026 Clear Corporate Vision

January 29, 2023August 12, 2014
http://traffic.libsyn.com/crmtalk/026_Clear_Corporate_Vision.mp3

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Brian Kelly, CMO of InsideView, joins Sam and Steve to explain how a combination of data, insights and connections helps salespeople and marketers drive highly relevant conversations and communications – and therefore dramatically higher conversion rates.

018 CRM Spring Cleaning

January 29, 2023January 15, 2014
http://traffic.libsyn.com/crmtalk/018_Give_CRM_Data_Springtime_Freshness.mp3

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Rhoda Bernstein, the Director of Strategic Alliances for Dun and Bradstreet, joins Sam and Steve to talk about important business improvements that result from having accurate CRM data.

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