After talking about Steve’s latest mountain bike mishap, Sam and Steve review their batting averages on their 2014 CRM predictions and take a stab at some 2015 CRM and marketing automation predictions.
Steve and Sam interview Pat Sullivan and ask him about Contatta, his latest CRM venture. Pat was the co-creator of ACT!, which was the product that defined the Contact Management category. Pat also founded SalesLogix, which became the #1 mid-market CRM software in the world. Hosts: Steve Chipman and Sam Biardo.